MMBC Partners with Ethan Almighty for a Second Year
November 12, 2024 | WDRB.com
Mr. & Mrs. Bourbon Company partners with Ethan Almighty for a second bourbon release raising funds for EthanAlmighty's Blessings.
We had such great success on our first release earlier this year, and were able to raise a good amount for EthanAlmighty’s Blessings, that we decided we had to scale up and drop another collaboration in time for the holidays. - MMBC CEO, Russ Smith
Mr. and Mrs. Bourbon Company — former Louisville men's basketball national champion Russ Smith's new bourbon brand — announced a second release to raise funds for EthanAlmighty's Blessings.
It will be called Ethan's Batch, Series 2.0. The release is set for Saturday, and there will be about 500 bottles.
All the proceeds will go to EthanAlmighty's nonprofit, which helps animals in need of care. The dog, named Ethan, was found outside the Kentucky Humane Society several years ago abandoned and emaciated. People across the country watched his recovery.